Join us as:
Marketing Operations Specialist
As Marketing Operations Specialist, you are the driving force behind the execution of our marketing activities. You manage and optimize our website and marketing systems, build email and advertising campaigns, and make sure our online and offline communications are visually professional and engaging.
In this role, you play an important part in increasing our visibility, generating leads and supporting commercial growth.
A workplace in Schiedam along the Nieuwe Maas
Opportunities for growth
Strong secondary benefits
Training and development opportunities
For more than 120 years, Hatenboer-Water has been working on something essential: safe and reliable drinking water. From naval and commercial vessels to offshore platforms, our solutions ensure that people on board have access to safe water. Wherever in the world they operate, we work with some of the biggest names in the maritime industry. We combine technical expertise with a global presence and a strong focus on innovation.
For marketing, this means an environment full of interesting stories, technical innovations, international projects and customers around the world.
You will join an ambitious marketing team that is developing rapidly. We are building a modern, data-driven marketing approach in which content, marketing technology, campaigns and commercial impact are becoming increasingly important. We are ambitious and aim to stay ahead in our industry.
You will have a high level of responsibility and plenty of freedom to experiment, take initiative and implement improvements. You will have a direct impact on how marketing is executed within our organization.
No two days are the same. One moment, you may be launching a new website page, thinking about the menu structure and selecting the right visual for a new campaign. The next, you could be optimizing a HubSpot campaign, helping to organize a trade show or supporting one of our international offices with a marketing challenge.
As Marketing Operations Specialist, you will be part of the Marketing & Communications team, consisting of a Content Specialist, Designer, Marketing Communications Manager and yourself.
Location
Schiedam
Employment type
32-40 hrs
Language
Dutch & English
What will you do?
Marketing Operations & Digital Channels
You will be responsible for the operational management and optimization of our digital marketing channels and marketing systems.
Responsibilities
Manage and maintain our WordPress website
Publish and update website content
Coordinate functional and technical website updates with external partners
Own and manage HubSpot and other marketing tools
Develop audience segments, forms, workflows and campaigns
Create and send newsletters and email campaigns
Support marketing reporting and dashboards
Campaign Management & Digital Advertising
You will be responsible for the operational execution of marketing campaigns and online advertising activities.
Responsibilities
Set up and manage advertising campaigns, including LinkedIn Ads, Google Ads and display advertising, with support from external specialists where needed
Monitor campaign performance and lead quality
Identify opportunities for optimization
Coordinate with external marketing agencies
Visual Content & Branding
You will create supporting visual content for our online and offline channels.
Responsibilities
Create visual content to support written content and campaigns
Develop marketing materials such as brochures
Brief and coordinate external creative partners
Support the graphic designer with marketing campaigns and events
Activation
You will periodically organize trade shows, promotional activities and activation campaigns.
Responsibilities
Organize trade show participation, including stand construction, logistics and suppliers
Organize webinars
Develop and coordinate offline communication materials
Coordinate promotional items and corporate gifts
Who are we looking for?
You enjoy a broad role in which marketing, digital channels, campaigns and events come together. You like taking ownership, keeping things well organized and turning ideas into concrete actions.
You thrive in an environment where you are given plenty of freedom and responsibility, and you can easily switch between different projects. You are tech-savvy and enjoy experimenting with AI tools. At the same time, you are creative and have a strong eye for visual identity. You see it as a challenge to take our brand to the next visual level.
You will work in a team where collaboration, knowledge sharing and direct communication are important. That is why you will spend at least 60% of your working time at our office in Schiedam. After your onboarding period, you can work hybrid for the remaining time.
Education
Bachelor’s degree or educational background in marketing, communications, visual design or a related field
Experience
At least 2 years of relevant work experience
Experience executing marketing campaigns and coordinating campaign activities
Experience with WordPress CMS, preferably Elementor
Experience with HubSpot or comparable CRM/marketing automation systems
Experience with online advertising, including LinkedIn Ads and Google Ads
Experience organizing trade shows, events or webinars
Experience with Adobe Creative Cloud and Premiere Pro for image and video creation
Knowledge of digital marketing techniques such as SEO/GEO and email marketing
Knowledge of Google Analytics and marketing reporting
Excellent command of both Dutch and English, spoken and written
What do we offer?
- A broad and varied role combining marketing, communications, digital and events
Plenty of room for initiative, ownership and personal development
Collaboration with colleagues, customers and partners around the world
A professional and engaged team where knowledge sharing and collaboration are central
A competitive salary and good secondary employment benefits
Hybrid working
A parking spot right outside the office 😉
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Apply Now!
Discover a challenging career in our innovative team and build together towards an inspiring future. Apply today for growth and satisfaction!
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